Starting a Business

There are many people today who are interesting in starting their own business. However, this is a difficult goal to accomplish. Competition is higher than ever before, and you need to be prepared to take things to the next level quickly. Nathaniel Ru has done a great job with Sweet Green, which is a healthy restaurant that specializes in salads. With the rising interest in healthy eating, it is no wonder that so many people are starting new restaurants in this area of the industry.


Nathaniel Ru


From the time he was young, Nathaniel Ru has always wanted to own his own business. There are a lot of people who try and fail in this area. Although the start was tough to get through, Nathaniel Ru now has a sustainable business that is growing rapidly. If you want to invest for the future, he is a great person to learn from. He has a track record of success in building a great business that meets the needs of his customers.




When you first start out in business, you need to make sure you have a financial plan for success. A lot of people just assume that customers will come rushing in as soon as you open the doors. In reality, you need to have a large amount of capital in the bank to get you through months that do not produce as much profit. It took Nathaniel Ru about a year to become profitable as a business. As the business grows, you need to have the processes that scale along with it. A lot of people today simply do not have the patience that is required to get a business going.


Next Steps


In the future, Nathaniel Ru wants to continue to grow his business with other locations. Spreading out is never easy, but he knows this is the best way for his company to get to the next level. He is a great example of the impact that hard work and strategic planning can make on a business. Sweet Green is set up for success over the next couple of years.


FreedomPop Amazes Mobile Phone Customers

FreedomPop may end up being the biggest names in budget mobile and internet service. Based on the exceptional service, deals, and concept, there is no reason why FreedomPop won’t reach the number one level in the industry. A good FreedomPop review does reveal all the reasons why the company is doing so well. The most blatant and clear reason is FreedomPop offers free — really free — service on its basic plan. A minimal amount of phone, text, and data are available on the free plan. Honestly, if the consumer doesn’t talk on the phone much and mainly communicates via text, 200 minutes per month is more than adequate.

The free option is not the only service plan available. Anyone who requires significantly more service per month can pay $10.99 or $19.99 for unlimited monthly phone and text with 500 MB and 1 GB allotments respectively. Another option is the free Wi-Fi hotspot service that only costs a nominal monthly amount. A quick trip to a hotspot allows for making easy calls or accessing the internet. There are millions of FreedomPop hotspots that serve FreedomPop and many of them are easy to find, big name retail stores and fast food chains.

Those on the free plan could also purchase extra data or pay to roll over unused data. Topping up for an additional $10 is an option. FreedomPop has made it very easy for those hoping to get the maximum benefits from their membership. Making sure customers have upgrade options keeps customers happy and also keeps FreedomPop’s revenue streams strong.

And then there is the arrival of FreedomPop internet. Customers seeking “100% free internet” via a “LTE hotspot” can go for the 500 MB plan. The Pro 500 MB and Premium 2 GB plans come with economical monthly fees along with a one-month free trials.

A smartphone is needed — no surprise — to access FreedomPop service. The company’s SIM card should fit any decent smartphone. Speaking of decent smartphones, FreedomPop sells quite a number of them. The prices are often quite reduced and add to the fine deals the company is known for.

FreedomPop also gets very high marks for its customer service. Making payments or changing plans should not be a hassle. FreedomPop has instituted policies to ensure being a customer of the company remains perfectly hassle free. Upgrades or even downgrades could be done without any worries.

Norka Luque’s Music is Full of Hope

It’s not often that Emilio Estefan Jr., Archie Pena, Luigi Giraldo, and Hermanos Gaitán, get excited when they hear an artist sing. But when that group heard Norka Luque sing for the first time, they knew she was going to be a star. The men were so impressed that Norka was signed to a record deal. Her single, Milagro, is a hit in the United States, Puerto Rico, and Venezuela. Milagro raced up the Latin Music Billboard Dance Charts like it was on fire. Milagro is a mixture of reggae, Caribbean vibes, and Mediterranean flair.


Norka’s musical career didn’t start with recording Milagro. She has been singing for more than 20 years. The road to meeting Estefan, Pena, and the other composers was an interesting, but a difficult one. Artists that make it to the top don’t arrive at that destination overnight. Norka started singing at age eight, in Venezuela. Her parents moved to Florida so she could study voice and piano while she attended middle and high school. The Luque’s encouraged their daughter to go to France to get a business degree. Norka did that. She earned a degree in business, fashion design, and the culinary arts. When she wasn’t studying, she was the lead singer in a funky group called, “Bad Moon Rising.” Norka’s voice kept the dance floor full in the dingy French clubs. But she didn’t make enough money to live, so she got a job in Monte Carlo’s financial district.


Ricky Martin had an impact on Norka’s career in 2007. She went to a Martin concert, and she knew she had to go home to Florida and sing again. When she got a job in Miami as a nightclub singer, things started to happen. Her name was mentioned in Latin music recording studios in Miami, and eventually, Estefan heard her name. It only took one recording session for Estefan to sign her to a record deal.


Suddenly, Norka Luque’s name was mentioned on Latin music radio stations. In 2011, she was nominated for the Latin music female vocalist of the year award. Her career was red hot, and her record was being played in Venezuela, Puerto Rico, and the United States. Her 2016 hit Tomorrowland is another crossover hit. Tomorrowland brings the message of hope to the people that need it. All of Norka’s music is positive and filled with hope. Norka spread love through her music.

Get Smooth Healthy Lips With EOS Lip Balm Products

Soft sultry lips is on the agenda of everyone that is cautious about their appearance. Do you feel like chapstick is not getting the job done against the threat of the cold or the dry heat of the summer? You’re right, EOS lip balm has been chosen 10 to 1 over chapstick products in a recent article. EOS lip balm leaves your lips smooth the entire day with no harsh aftertaste. However, individuals have complained that chapstick eventually cakes up on their lips and requires multiple applications. Best of all, EOS lip balm products are easily affordable for most budgets.

Many wearers aren’t aware of the fact that chapstick has petroleum that eventually dries out your lips instead of maintaining your luster. EOS products contains the healing ingredients of shea butter without the other harsh additives associated with EOS products. The new millennial generation is choosing EOS products because it saturates their lips with all natural ingredients that don’t require multiple reapplications throughout the day. For generations users flocked the aisles looking for a tube of chapstick until Evolution of Smooth took over shelf space, by popular demand in pastel colored orb containers available for both men and women. These products are sold by online retailers Lucky Vitamin and the popular Ulta.

Evolution of Smooth

– Shea Butter

– Honey Dew

– Raspberry

– Mint kisser

and much more…

Evolution of Smooth has its famous wearers that include Miley Cyrus and Kim Kardashian. You can now have the sultry lips that you admire from your favorite television celebrity, musician, or reality television star. EOS lip balms fit comfortably in your pocket, purse, or makeup bag. Evolution of Smooth appeals to anyone that is interested in organic or all natural products for their lips. They have you covered when your looking for a product with no harsh chemicals and long lasting staying power.

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Securus Technologies Earns Accreditation From The Better Business Bureau

For businesses both large and small, the need for positive reviews, good public relations, and good word of mouth is very important. Just as important is positive information from unbiased third party organizations that provide information to consumers. One of the most well known third party providers of information regarding businesses is the Better Business Bureau.


For many decades, the Better Business Bureau has been an excellent source of information for consumers concerning the level of customer service and business performance that is provided by companies. The Better Business Bureau does not align itself with any companies that it provides information about and the companies are not required to supply information to the Better Business Bureau.


Recently Securus Technologies received accreditation and an A+ rating from the Better Business Bureau. Receiving the recognition from the Better Business Bureau as an accredited company with an A+ rating is an important achievement for Securus Technologies. The recognition from the Better Business Bureau lets consumers know that Securus Technologies is a company that can be looked at to provide a level of service and support that the Better Business Bureau considers good.


Securus Technologies is a company that provides various services and products such as incident management , emergency assistance, analysis, communication, and information administration. The company offers its products and services to a variety of agencies that includes community safety, prison facilities, and law.


Securus technologies has standards in place that meet or exceed the standards levels required by the Better Business Bureau related to customer service and business performance. In addition, Securus Technologies trains its employees regarding good customer service and performance techniques.


Securus Technologies is a company that provides products and services in a competitive industry. I think that the accreditation and A+ rating that the company recently received from the Better Business Bureau will help the company in a variety of ways.



Jose’ Borghi, a Brazilian Advertising Mogul

Jose’ Borghi is the Co-CEO of Mullen Lowe Agency, an American advertising communications network located in Boston, Massachusetts. Mr. Borghi is recognized and acknowledged as an influential figure in the rapidly growing Brazilian advertising industry. He has created a number of highly influential advertising campaigns that have done well over the years. These advertisements include Mammal Parmalat, an advertisement that featured children dressed in outfits similar to stuffed animals and sung memorable tunes as well as the Sazoon campaign that entailed Luciano and Zeze di Carmago hit song, ‘It’s love’. These advertisements were amazing and they are still recalled to date.

Beginning of Borghi’s success journey

Borghi’s success started from a point of doubt. He was unable to figure out what career to pursue basing on his interest and passion. While studying in high school, Borghi was invited by his sister to the Cannes Neves Theater to watch a presentation that focused on awarding commercial Vts that had managed to win different awards during the Cannes Film Festival. This invitation to the presentation was aimed at assisting José decide on what to do with his own life. At the end of the show, Borghi was very inspired and he knew that advertising was the way to go for his lifelong career. However, he could not foresee that in the future he would win an amazing award at Cannes.

Establishment of Mullen Lowe Agency

Jose Borghi was born and raised in Presidente Prudente. He went to PUC Campinas where he managed to graduate with great grades in marketing and advertising. In 1989, José Borghi began his very first job at Standard Ogivilty Agency. With outstanding and extensive skills in advertising, he raised the bar and began working with prominent and leading advertising agencies such as Talent, FCB, LZo Burnett and DM9/DDB. With similar dreams and ambition, Jose Borghi and Erh Ray partnered to establish BorghiErh from scratch. Through hard work and commitment, the two partners managed to lead the firm in the best way and eventually brought lots of success. With impressing returns, BorghiErh was bought by Lowe and officially changed its name to Borghi Lowe in 2006. Since then, Borghi Lowe gained further recognition in both the domestic and global markets. Recently, Borghi Lowe consolidated with Mullen Group along with Lowe$ Partners to form Mullen Lowe Brasil, an amazing ad agency at


From the beginning of his promising career, José has managed to achieve lots of success. Some of the notable accolades he has won for Brazilian advertising include 15 Awards from April Advertising and 14 Cannes Award among others.

New Brunswick Devco in Murky Waters over unpaid CRDA Loan

Middlesex County Improvement Authority is treading a thin line over the unpaid interest and loan from Casino Reinvestment Development Authority (CRDA) amounting to $20 million. The Improvement authority has already been behind in arrears for 5 years, which had raked up to almost $7 million by 2015. The loan was made in the year 2005, and was undertaken for the construction of a New Brunswick Hotel. The contract of the work was given to the non-profit organization called the New Brunswick Development Corp. The Press of Atlantic City posted ran a story on the news.

The recent news has come under sharp criticism from State Senate President Stephen Sweeney who has termed the actions of the New Brunswick Development Corp as a paragon of what can happen when public dollars are being funneled through private firms in execution of large scale constructions. The Brunswick Outfit is also the model of the Atlantic City Development Corp and both the organizations are headed by attorney Christopher Paladino. The Atlantic City Development Corp is expected to oversee more than $200 million in public and private financing plus an additional of $19.5 million from the CRDA in the development of the Gateway project in the Chelsea Section of the city.

The Heldrich Hotel, creation of the New Brunswick Development Corp was opened in 2007 but has failed in generating any profit whatsoever. Mr. Paladino said that the amount will be paid in a couple of years. The $20 million loan is part of the $107 million generated to build the Heldrich. The package includes $70 million in municipal bonds which is supposed to be repaid with the revenue of the hotel.

In further developments, the Atlantic County Improvement Authority (ACIA) is preparing to issue $120 million in bonds for the Gateway Project. John Cantalupo, bound counsel for the ACIA issued a statement saying the Gateway bonds won’t be experiencing the same problems.

About Devco

The New Brunswick Development corporation or DEVCO is a private non-profit organization found to steer the growth of New Brunswick. Since its inception in the late 70’s, Devco has overseen about $1.6 billion investments in the city and has also earned awards for its work like the Excellence of Development Award in 1997 and the 2012 Smart Growth Awards.

Twenty Three Layers: A Trusted New York Professional Company

Party Planning Stress
Have you been given the complex task of planning event? Are you overwhelmed at the mere thought of planning this party by yourself? Planning an event for any amount of people involves a lot of time, organization and patience. It is not for everyone, which is where event planners come into play. If you are unsure about party planning alone, hiring a professional can help to relieve some of that stress. They take care of all details and make your vision for the event a reality. If you’ve decided to look for a professional event planning company in New York, you’ll want to keep a few things in mind.

Event Planning Assistance
Make sure to have a list of things ready for potential candidates. You’ll want to include, objectives, themes and a budget so the event planner can tell you what can be included with that cost. Start searching the web for reputable companies. Look for extensive reviews, samples and testimonials of the companies that stand out to you, and even talk to people in person about their experiences if you can. After you’ve chosen your company, make sure to sit down with them and have a long conversation about all of the details, whether they are minor or major, to ensure you’re on the page. If you’ve chosen a competent event planner, they will keep contact with you throughout the planning process.

Twenty Three Layers
Event planners in NYC are plentiful, but highly reputable and trusted ones are not. That is where Twenty Three Layers comes in. This full service event company will handle any concern of their clients, promising an unforgettable event. They have samples of their work all over the web, and it’s easy to see why they are so highly sought after and trusted. They have beautifully themed parties that will absolutely blow you away. You can find them in New York, where they have many famous clients and are responsible for major events. If you are looking for a great company to help you plan an important event, Twenty Three Layers is the solution.

Find them in New

WEN By Chaz Turns Blogger’s Limp Locks Into Stunning A-List Hair

Most of us hate having to endure yet another bad hair day, but it happens often when you’re cursed with fine, thin hair.Bustle beauty blogger Emily McClure understands this all too well, because her hair lies flat. She has tried the big lather shampoos, but still, her tresses can’t hold much of a style.

Emily decided to try the world famous WEN by Chaz no lather shampoo system, hoping she could have that beautiful Hollywood hair. She used the WEN cleansing conditioner for seven days and recorded her daily findings to Bustle. She also snapped hair selfies for her readers to see.

WEN by Chaz is different from the store bought shampoos, conditioners and hair care products out there. Those brands contain lots of nasty chemicals like sulfates, which damage the hair. WEN by Chaz has zero sulfates and is designed on a back to nature concept with plant-based formulas.

QVC advertised WEN by Chaz was developed by the popular west coast stylist Chaz Dean to improve the hair of any type in any condition. His rich, healthy formulas don’t contain lather, but don’t need it. His nourishing ingredients help repair and rejuvenate strands from root to end, delivering shine, body and manageability.

Emily noticed right away, that Wen made her locks softer and smoother in texture. She learned that by always blow-drying and using her styling tools after a WEN wash, her hair could reach the ultimate in beauty. Her friends were blown away by Emily’s new hair, and her pretty selfies prove the no lather formula works.

Emily advises washing with WEN by Chaz daily and in the mornings. That way, her tresses got used to the no-poo WEN routine. When used properly, the WEN system delivers A-list locks that turn heads again and again. For more info, follow Wen on Twitter and like the page;

Three Undergraduates Turn Their Vision Into Reality

Nicolas Jammet, Jonathan Neman and Nathaniel Ru are the three disciplined undergraduates from Georgetown behind Sweetgreen, the healthy table salad chain based out of Washington. Sweetgreen-spelled with one backwards “e” and in all lower case letters, has stores in Boston,New York, Philadelphia and Washington.

Nathaniel Ru is the Co-Founder and Co-CEO with his colleagues, Nicolas, and Jonathan. Most of us have heard the old advice that it’s not a good idea to work with family or be friends with your co-workers. But because of their close bond they’ve been able to do something they love together and be successful at it, and prove that to be an old wife’s tale.

It all started when Nathaniel and his friends were always finding themselves challenged to find places that offer healthy, fun and easy things to eat. The three friends wanted to open a restaurant that offered all these things, so people can have healthier choices.

The trio found the perfect tavern space to begin their company but when Ru called the landlord and explained their vision, she hung up on him. Determined to not take no for an answer, he or one of his roommates continued to call until she finally agreed to meet with them. Dressed in a suit with business plan in hand, (something he never does!) he was prepared only to receive the go-ahead. He convinced her that this might actually work and three and a half weeks later they were able to get started on their venture. The eatery has grown to a total of 21 in just six years.

Nathaniel strongly believes in the importance of passion and purpose and to invest your heart into what you want to do. He believes it’s important that you only hire the best people and to treat them accordingly.

Also a huge believer in community Ru has found that financial success came from stores with teams working the longest together and in this age of technology, the best marketing still remains personal.

Beginning with only one shop in Georgetown in 2007 and with the financial help of 40 friends and family, the Sweetgreen farm-to-table restaurant chain has only grown. They’ve now expanded to 31 nationwide are expected to grow to be 40 by the end of the year. Their three rounds of venture capital funding now totals $95 billion. All because three undergraduates had a vision.